Marketing
December 26, 2023
An AI-generated campaign video from the luxury resale platform helped viewers envision what fast fashion clothing landfills could look like at the center of major cities worldwide. Image credit: Vestiaire Collective
By Amirah Keaton
At the root of an ongoing slowdown, the luxury industry faced a unique combination of macroeconomic threats this year.
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","iv":"8a57c4b6e1a27a5302360c6df26b4317","s":"2a74d0684edc5df3"}
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