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Luxury Unfiltered: The crisis playbook luxury keeps reaching for, and why it fails

Luxury Unfiltered is a weekly column by Daniel Langer, an expert in luxury branding, hospitality and activations who was named a “Global Top 5 Luxury Key Opinion Leader” by Netbase Quid.

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Travel and hospitality
Marriott International to manage luxury wellness resorts from Lefay

The brand, which currently has two properties in Italy with three more in the pipeline, is the first addition to the hotel group’s portfolio to focus exclusively on holistic hospitality.

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Automotive
Porsche Design relocates watch manufacturing ops to Grenchen, Switzerland

The new facility brings production, development and quality control under one roof.

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Commerce
De Beers Group appoints Tracr CEO

Jillian Wolk will take the reins of the digital platform for tracing natural diamonds, effective May 1, 2026.

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Travel and hospitality
Chef André Chiang opens restaurant at Raffles Hotel Singapore

The 42-seat space, 1887 by André, was designed by American architect Bill Bensley.

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Apparel and accessories
Margot Robbie recreates pop culture moment in Chanel 25 campaign

The actress and brand ambassador helps promote a new, mini version of the French fashion house’s handbag.

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Retail
Launching ‘The NYC Edit,’ eBay takes advice from fashion’s inner circle

The online retail platform’s curated guide, which points to what tastemakers are listing and sourcing on the digital marketplace, will expand into an in-person market event in New York this April.

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Apparel and accessories
Kering, Shanghai Fashion Week announce inaugural CRAFT cohort

The incoming class will receive a combination of mentorship and hands-on training in support of their fashion and jewelry practices.

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Watches and jewelry
Cartier continues ‘Artist meets Artisan’ series

The French jewelry maison is promoting “Aquarium,” a large-scale mobile installation by Brazilian artist Beatriz Milhazes, at its Boston store.

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Fragrance and personal care
Regulators in Italy probe Sephora, LVMH for youth marketing

The French luxury conglomerate and the LVMH-owned beauty retailer are under scrutiny for marketing to minors.

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Commerce
Uber expands luxury business with acquisition of Blacklane

The chauffeur booking app operates in more than 500 cities across 60-plus countries.

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Automotive
Mercedes-Maybach takes to driver’s seat for ‘The Devil Wears Prada 2’

Two decades after appearing in the original fashion-forward drama-comedy, the German automaker is collaborating with 20th Century Studios once more for its sequel film.

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Apparel and accessories
Jean Paul Gaultier enters ‘Junior’ era

Creative director Duran Lantink’s first campaign for the French fashion label is brought to life by Dutch-American photography duo Inez and Vinoodh.

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Apparel and accessories
Off-White launches ‘10×10’ creative crossover series

Ten designers, artists and musicians will reimagine pieces from the luxury streetwear brand’s archive.

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Arts and entertainment
Louis Vuitton unveils Art Basel Hong Kong plans

The French fashion house is paying tribute to late architect Frank Gehry with a showcase featuring the Fondation Louis Vuitton designer’s works.

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Retail
Piaget scales Place Vendôme flagship

The store will host a curated, rotating showcase of works from around the world, selected by New York-based architect Rafael de Cárdenas and Asia NOW art fair founder Alexandra Fain.

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Commerce
Lexus signs next surf ambassador

American pro athlete Caroline Marks will represent the automaker during April’s World Surf League Championship Tour.

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Apparel and accessories
Stone Island pays homage to Naples with ‘A Sopres’ docu-film

Framing the opening of its Via Filangieri flagship, the project explores the Moncler Group-owned menswear brand’s ties to the city’s vintage collector community.

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QUOTE OF THE DAY
Luxury Unfiltered: The crisis playbook luxury keeps reaching for, and why it fails
By

Luxury Unfiltered is a weekly column by Daniel Langer, an expert in luxury branding, hospitality and activations who was named a “Global Top 5 Luxury Key Opinion Leader” by Netbase Quid.

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Luxury Unfiltered: Most luxury brands have no idea who their client actually is
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Luxury Unfiltered is a weekly column by Daniel Langer, an expert in luxury branding, hospitality and activations who was named a “Global Top 5 Luxury Key Opinion Leader” by Netbase Quid.

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Luxury Unfiltered: The conflict in Iran is a wake-up call for luxury
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Luxury Unfiltered is a weekly column by Daniel Langer, an expert in luxury branding, hospitality and activations who was named a “Global Top 5 Luxury Key Opinion Leader” by Netbase Quid.

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What the Supreme Court’s tariff ruling means for luxury imports
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Many people are cheering the recent decision, applying for tariff refunds and forecasting based upon pre-executive order tariffs; however, celebration may be premature.

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