Luxury Daily, January 18, 2013 – BMW raises the bar on mobile via video, Google ad content Luxury Daily, January 17, 2013 – Bentley COO: Strive to stay relevant, but never compromise brand DNA Luxury Daily, January 16, 2013 – 65pc of digital luxury shoppers access a retailer’s mobile site while in-store: ForeSee Luxury Daily, January 15, 2012 – 54pc of U.S. consumers crave in-store digital, mobile touch points: Cisco Luxury Daily, January 14, 2013 – Burberry reveals design process via runway show teaser Luxury Daily, January 11, 2013 – Strong brand identity boosts luxury vehicle sales, puts BMW on top Luxury Daily, January 10, 2013 – Donna Karan targets fashion-minded fans via Atelier social campaign Luxury Daily, January 9, 2013 – Richemont watch win is not the end of the luxury counterfeit battle Luxury Daily, January 8, 2013 – Creative, relevant email marketing to drive post-holiday luxury purchases Luxury Daily, January 7, 2012 – Land Rover pushes emotional buys via first Range Rover commercial Luxury Daily, January 7, 2013 – Land Rover pushes emotional buys via first Range Rover commercial Luxury Daily, January 4, 2013 – What is the up-and-coming social strategy for luxury marketers? Luxury Daily, January 3, 2013 – Fiscal cliff legislation may reduce aspirational luxury spend Luxury Daily, January 2, 2013 – Louis Vuitton pushes spring/summer line with paper doll cutouts Luxury Daily, December 31, 2012 – Cartier is 2012 Luxury Marketer of the Year Luxury Daily, December 28, 2012 – Barneys New York is 2012 Luxury Retailer of the Year Luxury Daily, December 27, 2012 – Michael Kors, Nordstrom test social-driven product push via Facebook Collections Luxury Daily, December 26, 2012 – Ralph Lauren targets affluent holiday shoppers via multichannel campaign Luxury Daily, December 24, 2012 – Top 10 digital luxury marketers of Q4 Luxury Daily, December 21, 2012 – Do luxury brand Pinterest gift guides drive sales? Luxury Daily, December 20, 2012 – Burberry ties up holiday efforts via social video, in-store push Luxury Daily, December 19, 2012 – Michael Kors pushes holiday collection, lifestyle via musical collaboration Luxury Daily, December 18, 2012 – Last-minute luxury: Service, personalization to generate final holiday purchases Luxury Daily, December 17, 2012 – Mercedes channels Santa Claus’ good list in multichannel holiday push Luxury Daily, December 13, 2012 – Chanel strengthens digital brand experience via site relaunch Luxury Daily, December 12, 2012 – Mercedes-Benz, Jaeger-LeCoultre showcase products on LinkedIn. Should others? Luxury Daily, December 11, 2012 – Cartier pushes collections via snow-themed mail catalog Luxury Daily, December 10, 2012 – Boucheron marks Quatre collection anniversary via blogger collaborations Luxury Daily, December 7, 2012 – Valentino flaunts spring collection via animated pop art video « Previous archives Next archives »
