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Marketing

Brands need to anticipate shift in luxury landscape

January 23, 2019

Neiman Marcus is looking to create more in-store experiences, like many other luxury brands. Image credit: Neiman Marcus

 

By Brielle Jaekel

NEW YORK - Despite luxury marketers' worries about the turmoil with China, the consumption of luxury goods from this region as well as on a global level is not likely to slow down.

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  1. Luxury Unfiltered: When brands fall spectacularly short on client service
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  3. Tokyo now home to first standalone Aman residences
  4. 2024: The challenge for luxury amid global and regulatory changes
  5. Edutainment leads metaverse strategy at Max Mara
  6. Off the Cuff: A Q&A with Neiman Marcus' Stefanie Tsen Ward
  7. Estée Lauder Cos. establishes new fragrance innovation hub in Paris
  8. WatchBox expands into Switzerland with headquarters
  9. Happy Holidays!
  10. 'Clash de Cartier' campaign explores dichotomy of dressing
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