Internet
May 2, 2013
By Tricia Carr
NEW YORK – A Four Seasons Hotels and Resorts executive said during the Luxury Roundtable: State of Luxury 2013 conference that marketers need to understand where today’s luxury consumers are engaging and deliver the brand story directly to them.
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Engagement carries are probably more value than number of social followers but we cannot deny its importance and influence because almost people use social network nowadays