Rachel Lamb

rachel@napean.com

Affluent consumers have 61pc digital ad engagement: study

August 2, 2011

Mercedes chooses app-per-line for digital brochure experience

August 2, 2011

Pursuitist.com offers one-stop shop for luxury experiences

August 2, 2011

Tatler tries on augmented reality to celebrate September Web relaunch

August 1, 2011

Tiffany & Co. continues app push with banner ads

August 1, 2011

Multichannel marketing brings average consumer spend up 14pc: study

August 1, 2011

Bergdorf Goodman woos fancy ladies with eveningwear boutique

July 29, 2011

What luxury brands should mind when prepping for holiday campaigns

July 29, 2011

Will impasse in Washington undo luxury brands’ Q2 performance?

July 28, 2011

Why luxury brands should care about magazines’ digital presence

July 28, 2011

Wall Street Journal lends audience to high-end Apples to Oranges supplement

July 28, 2011

Does Christian Louboutin have a color monopoly?

July 27, 2011

National Geographic promotes private jet tour via direct mail

July 27, 2011

Kiehl’s drives in-store traffic with spa opening, flagship exhibit

July 26, 2011

Why luxury automakers should develop mobile sites

July 26, 2011

Harrods taps social media contest to reward loyalists

July 26, 2011

Early head-start bodes well for luxury holiday campaigns: Epsilon

July 25, 2011

Has BlackBerry failed as a platform for luxury brands?

July 25, 2011

Norma Kamali leverages social media to increase sales, fan base

July 25, 2011

Rolls-Royce, Ralph Lauren post quickest Web site response times in Q2

July 22, 2011

Nars centers site redesign around customer experience

July 22, 2011