a Luxury Daily columnist

rimma@mobilemarketer.com

Luxury Unfiltered: Why luxury brands need a completely different approach to training

November 5, 2025

Green claims: A brave new world for luxury marketing

November 4, 2025

Luxury Unfiltered: The 4 challenges facing many luxury brands today

October 29, 2025

What could a sharp downturn in spending sentiment from wealthy shoppers mean for luxury?

October 28, 2025

The rising rebellion against AI influencers and brands that use them

October 24, 2025

Luxury Unfiltered: Price psychology is the hidden reason luxury brands lose desirability

October 22, 2025

Gourmet food is the new luxury accessory

October 21, 2025

Luxury Unfiltered: Even icons can lose their shine

October 15, 2025

A new vocabulary for luxury: The nine archetypes defining its future

October 13, 2025

Luxury Unfiltered: Blazy’s Chanel premiere stands as a cosmic reset

October 8, 2025

Seize the moment: How sustainability storytelling can reignite luxury’s spark

October 7, 2025

Luxury Unfiltered: Gucci bets big on a second radical reset, but confidence still feels fragile

October 1, 2025

Authentics versus superfakes: Who will prevail?

September 30, 2025

Luxury Unfiltered: Porsche’s lost plot

September 24, 2025

Can luxury brands balance AI use with heritage and sustainability goals?

September 23, 2025

Luxury Unfiltered: Selling the invisible in ultra-luxury

September 17, 2025

Luxury Unfiltered: Luxury’s silent crisis and why client trust is the new scarcity

September 10, 2025

Trust starts at the factory gate

September 9, 2025

Luxury Unfiltered: The new luxury client and the power of experience

September 3, 2025

Luxury Unfiltered: Client experiences are the true test of Saudi Arabia’s luxury ambition

August 27, 2025

Luxury Unfiltered: The sudden rise of ‘cute luxury’ will heighten the demand for human experiences

August 20, 2025