Daniel Langer

rimma@mobilemarketer.com

The battle for Mr. Costanza’s exploding wallet

November 7, 2011

How and why consumer mobile engagement is constant throughout the day

November 4, 2011

Beyond influence: Why every fan matters

November 3, 2011

Book excerpt: The Impulse Economy

November 2, 2011

Why your mobile behavior is a magnet for fraud

November 1, 2011

A new wave in mobile commerce and content

October 31, 2011

Customer service goes mobile with multimedia chat

October 28, 2011

What marketers really want from mobile advertising

October 27, 2011

3 design principles for the mobile Web

October 26, 2011

5 tips for mobile marketing success

October 25, 2011

Why mobile is not a medium

October 24, 2011

SMS: Thinking beyond the text message

October 21, 2011

Tackling the complexities of mobile devices for marketing effectiveness

October 20, 2011

The challenges of crafting a mobile media strategy

October 19, 2011

CTIA’s SMS short code auditing: A playbook to kill US mobile innovators?

October 18, 2011

Mobility and the art of contextual relevance

October 17, 2011

How mobile is bridging the gap between Internet and storefront

October 14, 2011

Mobile measurement and what to do about it

October 13, 2011

Book excerpt: The Rise of Fashion and Lessons Learned at Bergdorf Goodman

October 12, 2011

Mobile banking reaching critical mass

October 12, 2011

What marketers can learn from Southeast Asian mobile commerce

October 11, 2011