Research
January 21, 2016
Image courtesy of Rolls-Royce
By Nancy Buckley
NEW YORK – There is often a disconnect between the consumer’s view of luxury and the brands’ and agencies’ perspectives on the individual's thoughts, according to the founder of The Shullman Research Center at Luxury FirstLook: Strategy 2016 Jan. 20.
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","iv":"79ad78ac0cb69012de8dd4c39c70d3b3","s":"5fd08ba4c5fe5ae6"}
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